Презентація на тему:
Бренд «Україна»

Бренд «Україна» Nation Branding

Стратегічні цілі просування бренда країни

Параметри національного бренду

Характеристики цільової аудиторії

Цільові аудиторії бренду країни

Символ країни

Основні цінності

Beautifully yours

Winter in Ukraine Inspired beautifully yours

Spring in Ukraine Inspired beautifully yours

Summer in Ukraine Inspired beautifully yours

Autumn in Ukraine Inspired beautifully yours

Is unique

This is my soul

This is my soul

This is my soul

This is my soul

This is my soul

Moving forward

Do you know…? Water "Formula 1" was in Ukraine (2011-2015 year)

Freestyle Skiing World Cup in Ukraine 2013

Do you know that I'm from Ukraine? And I?

My first goal was in Ukraine

I started swimming in Ukraine

I trained in Ukraine and became world champion

I got the first gold in Ukraine

Inspires

Steve Wozniak “I have Ukrainian roots” let's go to Ukraine

Milla Jovovich “I was born in Ukraine” let's go to Ukraine

Mila Kunis “My childhood I’ve spent in Ukraine” let's go to Ukraine

Оlga Kurylenko “I was born in Ukraine” let's go to Ukraine

David Copperfield «My grandfather was from Ukraine» let's go to Ukraine